T-shirt Time is Over!
For over a century, celebrity endorsements have played important roles in campaigns for many brands. They draw in a power and ability to propel consumer interest at accelerated rates, simply by saying, “I like it, so you should, too!” Fashion designers and magazines soon jumped into the realm of celebrity endorsements with a slightly different approach. Branded items of clothing are sent to celebrities for free, as an incentive to wear the clothes and hopefully share their experience with the brand as a positive one. ...
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